Modern Vet

Calling all my fellow fur parents! There is a new doctor in town and this week we wanted to highlight our client Dr. Matt Bradley, Owner of Modern Vet. See, the cool thing about Dr. Bradley (speaking from someone who owns 6 dogs…yes, I know) is not only his unique approach as a business owner but the value he holds in making his clients' customer experience a top priority. We all want the very best for our pets, right? And speaking from experience, there is nothing more important than having a close working relationship with your Vet.

When onboarding Dr. Bradley, he expressed his strong dedication to creating content that was going to speak to his target audience. So, how did we tackle that? Let’s get into it…

Dr. Bradley is KILLER on camera, so we knew that we wanted to strike a balance of content that was going to show off his vast knowledge but keep his relatability high. This balance is not always an easy task, but in this case, we married the two perfectly. Below are some of our favorite videos we have done to date.

When creating content for service-based businesses, it is always important to have pieces of content that hit all of the pillars we, here at KB MEDIA, live by: Educational, inspirational, and entertaining content. While this is very broad, it gives us a canvas to start outlining and letting our creative minds do the heavy lifting.

Another important point to mention is that some topics are not always going to be crowd-pleasers, and may make some people even a little uncomfortable, such as Dr. Bradley’s video on Euthanasia. While it’s not a topic that we love to think about, this is an incredibly important message for Dr. Bradley to convey to his audience. It shows where he stands not only as your Vet but him as a person. I know I would much appreciate hearing about this from my Vet!

Well, I could brag about this guy all day, but I am sure you are ready to watch some content! Enjoy and go like and follow on Instagram & Facebook!